Paul Blair p/k/a White Shadow, is a Grammy nominated writer/producer DJ, designer, and entrepreneur that transcends genres. W/S has produced 3 Billboard #1 Albums and 5 Billboard Top 40 singles. Including executive producing Lady Gaga albums – Born This Way, and Artpop both of which went Platinum. Recently, W/S co-wrote and produced 6 songs on the soundtrack for Lady Gaga and Bradley Cooper’s 2018 film, A Star Is Born. The soundtrack debuted at number 1 on the Billboard 200 chart. In addition to Gaga, W/S has had releases with Pitbull, DNCE, Nick Jonas, Julia Michaels, Selena Gomez, SIA, Lil Jon, and more. W/S has appeared on the cover of DJ Times, and in the pages of Rolling Stone, GQ, People, W Magazine, Variety, and hundreds of other publications. He is also the global music director for the W Hotel brand – running studios in Hollywood, Seattle, Barcelona, and Bali. W/S has been writing recently with Big Sean, Twista, Tyga, Duckwrth, SIA, Adam Lambert, Kiana Lede, Doja Cat, Saba, T-Pain etc.